Waffle Shop,
Somewhere, USA, 1955

Waffle Shop, Somewhere, USA, 1955

A waitress shows off a waffle like it’s a baseball glove. In her other hand two coffee cups and cream and sugar are balanced on a tray. She is ready to serve you… and play catch. Her crisp paper hat and spotless apron speak of cleanliness. Her powdered peaches and cream complexion glows like the neon handwriting that gives the place an identity. The jet black ’53 Pontiac thinks the picture window is a big mirror. You look beautiful, darling! The muted color scheme of the blue-green-grey building, under planted pink planter and blond furniture compliment the curtains which match the waffle.

Where there is a waffle there is a waffle iron. Everyone knows you can’t have a waffle without an iron the same way you can’t have wrinkle free clothes without an iron… that is, unless you wear polyester and permanent press all the time! Speaking of waffles, you can waffle but you can’t pancake. From time to time, usually around breakfast time, I find myself waffling between waffles and pancakes. Do you ever waffle that way?

Waffles have been on the menu somewhere for more than seven centuries. We humans have been enjoying the molded-crispy-on-the-outside-soft-on-the-inside taste treat sensation ever since. Especially when served drowning in melting creamery butter and maple syrup that actually dripped out of a maple tree in Vermont.

Dutch pilgrims introduced waffles, as the called them in the old country, to early Americans in the early 1600s. The word derives from wafer. In 1911 the fine folks at General Electric perfected waffle iron electrification. When frozen waffles debuted in supermarket freezers in 1953 they were called “Froffles,” short for frozen waffles, the same way Fritos is short for fried tortillas. But the clever name didn’t stick. In 1955 the toaster treats were renamed Eggos.

1955 was a banner year in the waffle world. That’s when the first Waffle House opened in suburban Atlanta. Over the years they have expanded to more than 1500 stores in the US (mostly in the south) and Canada serving 24/7/365. Yes, waffles are big business. To date they have served up nearly 500 billion waffles and almost one trillion cups of coffee. To celebrate their success, in 2008, the original Waffle House was restored “back to the way it was in 1955,” and became the Waffle House Museum serving up what else? Waffle House history. Sounds tasty to me! So the next time you’re in Atlanta don’t waffle over going to the Waffle House Museum, GO!

Here’s to the waitress, the waffles, the Waffle House and YOU!


Los Angeles, CA,
November 13, 2009

6 Responses to “Waffle Shop,
Somewhere, USA, 1955”

  1. nancy javier says:

    Just reading about waffles makes me hungry and makes me miss my very favorite waffle place – Uncle Johns in La Jolla. It was such a tiny little place with just a counter and a few tables and chairs on the sides. People were lined up on a Sunday morning waiting to get in. The waffle irons were in plain sight and you could watch your order being made while you waited, your mouth watering. I always ordered the banana and walnut waffle. mmmmm. I recently bought a waffle iron at an estate sale for $1.50 and now I can make my own – but they never taste as good as Uncle Johns.
    Westmont Nancy

  2. Nancy, Since you mentioned your fave – a banana nut waffle… you may be happy to know that WAFFLE HOUSE has just introduced…ta da…THE BANANA NUT WAFFLE!!!
    Charles

  3. Donna E says:

    That building looks like a building on La Habra Blvd. in La Habra with the auto shop on the lot next door. It is the same color with the same planter. I will have to drive by it today to make sure.

  4. Tim Severs says:

    Very cool. Looks inviting.

  5. Of course I love that she is wearing spectator pumps! I never thought of waitressing as a spectator sport! So much jalousy (sp?) windows I thought for sure that this place must be in Florida- and with that AC unit front a center… I don’t know. I grew up in La Habra so it’s an easy check with Mom to see if she remembers it! I’ll let you know.

  6. Chris Brame says:

    I see some highway signs through the open door of the gas station – try to zoom in and maybe you can read the route numbers. I wonder if the colors of the horizontal stripes on it would identify the brand?

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